Do you know what a SEO Services Agency does, to ensure
a website is fully optimised for both search engines and online-visitors?
(SEO) search engine optimisation is a process of
structuring your website to known rules required by the major search engines,
by implementing these rules correctly in a logical order will help to ensure the
website is seen by Google and web surfers as trustworthy and secure, with
quality content provided on products or services for its web users.
Many online searches are done though mobile devices (On
the Go), a website must load quickly and provide its users with valuable
information provided through its content pages, this is where using an SEO
services agency comes into it’s own, they understand what’s required for a
website to score well within Google and how to keep the attention of its web
visitors.
Web page content must captivate its reader and provide
genuinely useful information, not drivel or page filler. Quality content holds
it’s reader and brings them back for more, quality content also signals to Google what
your website is about allowing it to be correctly indexed into the correct
categories within the Google index.
Well-structured content is like a magnet to the web
crawlers (Google Bots) that regularly crawl the internet, indexing every page
they visit. By following these simple rules a website can be easily and quickly
understood by all major search engines, helping to achieve dominance in the
search engine rankings (SERPS), providing FREE organic traffic.
Google uses more than 200 rules for its calculations,
one rule called bounce rate is worth a quick mention here
What is bounce rate?
Bounce Rate Example: A user
visits your website landing page and exits directly from the landing page
without visiting other pages in the website, this signals to Google that your
website may not be focused enough for the user.
The more users that leave without drilling down increases your bounce
rate, the higher the bounce rate the lower you score from Google.
A professional SEO Services Company understands that
all businesses are different and have different requirement. An SEO company will develop a set of strategies specifically
geared to a company’s requirements following known search engine optimisation
rules, they will define milestones and implement agreed SEO Service levels whilst
monitoring results continuously ensuring that only minor changes or adjustments
are required to page content to produce desired results.
Easy, far from it! The provider will have carried out
an Audited Website Report to ensure a website meets all of the criteria stated
above this is to ensure there are no underlying issues that may affect any
ongoing SEO work which would affect website keyword positions. Then and only
then after all issues have been resolved, will the experts put into motion the
strategies that will produce required results as agreed with the client.
The client should receive an in-depth monthly report
on all agreed strategic requirements, and rank positions for agreed keyword
phrases.
Organic FREE Results can take between 4 months to 1
year dependent on the customers keyword requirements, domain age and quality of
the website.
This is why SEO is important to a website, for that
website to have a decent chance of appearing on page one of the search engine
results pages?
An SEO Agency can help drive focused traffic to a
website, just think about it, there are millions of web surfers searching daily
for either information to their question, a solution they require, or a product
or services to purchase.
FREE: Organic traffic provided by the search engines,approximately
90% o fall searches in googled on’t go past the 1st page. This is why
you need to be in the mix on the 1st page, along with your competitors
To summarise
An SEO company will review all types of digital
marketing that can help drive focused traffic, whether free of paid, whilst
developing an action plan to achieve these goals
